Have you ever thought that the timing of your posts on social media is also equally important to reach out to your target audience? As per Social Media Marketing guidelines, here is a guide which will help you know the right time to post on various social media platforms.
Twitter
The best time to tweet depends on your target audience. In case you are engaged in B2B, then it is seen that tweets on week days (Monday to Friday) gets maximum click through rate (CTR). As businesses work with other business on weekdays, this is perhaps the main reason why a constant flow of CTR is in B2B during the weekdays. Statically B2B sees 14% more engagement on Twitter than weekends.
On the other hand, if you are engaged in B2C, then it is advisable that you post the tweets from Wednesday to Sunday. As most consumers explore the brands during weekends, it will be more fruitful to post the tweets on weekends.
When it comes to the specific timing of the tweets, majority tweets are posted during work hours – 9AM to 6PM, with the peak time being 12 PM to 1 PM. Apart from this, it is seen that most retweets happen on Sundays, especially between 10PM to 11PM.
In order to know which the right time is to tweet based on the inflow of your audience, it is recommended that you use tools likeFollwerwonk to know the optimal time tailored to your audience.
Read More @ Article Source http://goo.gl/qGvzRY
|